The Heart Behind the Brand

Keon Aldrich is a respected Florence-based Realtor® and the broker-owner of Pee Dee Elite Realty, known for her integrity, leadership, and deep commitment to her clients and community. With more than 20 years of experience in real estate, Keon has built a reputation for delivering exceptional results while guiding buyers and sellers with confidence, clarity, and care.

In 2025, Keon made history as the first Black president of South Carolina REALTORS® in its 81-year history—an achievement that reflects both her professional excellence and her dedication to advancing equity and opportunity within the industry.

Keon’s leadership journey includes serving as president of the Pee Dee REALTOR® Association, as well as holding key positions at the state level including secretary, treasurer, and president-elect. She is also a director for the National Association of REALTORS® and holds prestigious designations such as At Home with Diversity (AHWD) and Commitment to Excellence (C2EX), underscoring her commitment to professionalism and inclusive service.

Beyond real estate, Keon is deeply rooted in her community. She has supported and served organizations such as Habitat for Humanity and Harvest Hope, reflecting her passion for giving back and helping others build stronger futures.

Above all, Keon is known for her authentic approach and ability to connect with people from all walks of life. Whether she’s leading at the state level or helping a client find the perfect home, she brings the same level of dedication, expertise, and heart to everything she does. She is proud to share her life with her husband, Brad, and their two children, Kamryn and Brayson.

Gallery

Snapshots of beautiful homes we've proudly helped find new owners who cherish and enjoy their living spaces.

Keon was such a wonderful agent! She connected me with a lender who helped get me where I needed to be so I could buy a house. She also persuaded me to at least view the unit I bought. I didn't want to view it but I am so glad she did because when we walked through it I fell in love and could see all my plans coming to life!

★★★★★

Ariele S.

Ariele S.

Pamela P.

“I truly recommend Keon Aldrich as the most hard working and get the job done agent. I had a great experience with her in finding me the home I was looking for. She want give up on you and she's patience. So if you're looking for an agent to work hard for you,please talk to keon Aldrich she'll get the job done. I'm satisfied.”

★★★★★

Contact Us

Reach out to the Pee Dee Elite Team for personalized help with your home search. We understand that searching for a home can be overwhelming, so let us take that burden off your shoulders and provide you with tailored solutions and expert advice.